There’s some musical chairs going on in the leadership of the corporate booze world. Today, Nuno Teles was named President, Diageo Beer Company, USA. In the meantime, Teles’ old job at Heineken USA, Chief Marketing Officer, will be filled by Jonnie Cahill.
“I am delighted Nuno is joining our business. He has strong strategic orientation, commerciality and thought leadership, said Deirdre Mahlan, President, Diageo North America in a statement. “I know he will be a strong partner to me and the rest of the North America Executive in delivering our ambitions.”
Diageo Beer’s holdings include Guiness, Harp, Meta, Senator, and Tusker. The legendary Tom Day will stay on board as Chairman, Diageo Beer Company, USA.
Prior to the new post, Teles spent some 14 years at Heineken. That gap will be filled by Cahill, a veteran European marketer with extensive experience in both the brew and cel-phone markets. “Jonnie is an inspirational leader who brings strong strategic vision, a true passion for our business and a proven track record of delivering results,” said Ronald den Elzen, chief executive officer, Heineken USA in a statement. “He also has an eye for transformative innovation, which is exactly what the beer industry in the U.S. needs right now.”