Powerhouse importer and distributor The Winebow Group just got a new toy. The wine giant announced the acquisition of fellow importer Negociants USA today. Negociants’s business is focused on juice from Australia and New Zealand; within the Winebow organization, they will form the backbone of a new division devoted to those regions as well as South Africa.
The new unit (still called Negociants USA) will retain their old portfolio. That means there will befell changes when it comes to their prizes holding, Yalumba, Australia’s oldest family owned vineyard. In addition, Kiwi, Aussie, and South African wines currently repped by Winebow’s Craft + Estate import division will get folded into the new group.
“I am thrilled to welcome the talented Negociants USA team to The Winebow Group,” said David Townsend, President and CEO of The Winebow Group in a release. “For over thirty years, their pioneering efforts have brought a wonderful range of Australian wines to the U.S. and have led the way for what we believe is a pivotal moment of growth for the category.”
Kathy Marlin, Managin Director of Negociants USA since 2012, will take over the reins post consolidation. Her official tile is now Senior Vice President of the Negociants USA division of The Winebow Group.
The move will only strengthen Winebow’s position in the steadily growing market. Their Australian holdings now include Yalumba, Campbells, Dalrymple, Heggies Vineyard, Henschke, Howard Park, Jansz Tasmania, Little Things, Mad Fish, mesh, Oxford Landing Estates, Pewsey Vale Vineyard, Ringbolt, Rogers & Rufus Rose, Running with Bulls, Shaw + Smith, St. Kilda, Tolpuddle, Tournon, Vasse Felix, Vinaceous, and Wirra Wirra.
In New Zealand, the group is responsible for Allan Scott, Nautilus Estate, Opawa, Ponga, Twin Islands, and Two Paddocks. The fledgling South African portfolio currently includes only Anwilka Vineyards and Klein Constantia; however, we expect that list, like Winebow, to continue growing.