Sierra Nevada’s Chico, California brewery was spared from the deadly Camp Fire that ravaged NorCal throughout November. However, many others were not so fortunate. So, Sierra Nevada along with over 1000 supporting breweries is helping out the neighbors in the way they do best: brewing beer.
The brewery first created the Sierra Nevada Camp Fire Relief Fund to help provide survivors with long term support. After getting the wheels rolling with a $100,000 donation, Sierra Nevada created a unique fundraiser. They brewed up Resilience Butte County Proud IPA. All proceeds from the sale of the beer will be donated to the new fund.
74,000 gallons of the IPA were made on Giving Tuesday (11.27). Then, Sierra Nevada asked for help from their brothers in brew. They released the recipe, found suppliers to help, and asked other beer makers help them out.
“I’m sending a letter to brewers across the country, inviting them to join us in this effort,” wrote founder Ken Grossman in an appeal. “We are working with malt, hop and yeast suppliers to provide raw ingredient donations to all participating breweries and are asking those breweries to donate 100 percent of their sales to the fund, as well.”
Over 1000 brewers answered the call according to Grossman. The partners include big names like Dogfish Head and New Belgium as well as smaller outfits like Fetish and Misfits.
Stone Brewing tweeted, “Since 1996, we’ve been tremendously proud to be a part of this incredible community known as craft beer, and that is especially true on this #GivingTuesday as we join our compatriots in the industry to help those impacted by the #CampFire in Northern California.”
The partner brewers are scheduled to whip up their batches over the next two months and sell it by the keg in the same time period. Sierra Nevada, themselves, will package Resilience in both kegs and cans. Their release is planned for January 5, 2019.
You can check out the full list of distilleries here.
Homebrewers are also getting in on the cause. While it’s illegal for them to sell beer, Sierra made the recipe public to the home-brew crew. These basement brewers are mixed up their own batches in solidarity and then making contributions to the fund on their own. Check out the recipe here.